Seoul｜More fun than Songyan! The EQL boutique in Seongsu-dong is a must-visit for design fans. Enter the most beautiful boutique in Seoul!

This time when I came to Shengshuidong, I was completely amazed by this super design lifestyle product store EQL! The store is located next to Exit 3 of Seongsu Station. There is a super cute NOUNOU graffiti installation on the outer wall, which is recognizable at a glance. Walking in will really make you forget yourself. The entire store not only sells clothing and accessories, but also exclusively introduces a large number of design selections from all over the world, ranging from household items, scented candles, exquisite tableware to trendy small items. You can stand in the fragrance area alone and smell it for half an hour (laugh) I particularly like the space design style of their store - it retains the openness of the warehouse industrial style, combined with natural plants and soft light, it is beautiful to take pictures in any corner ✨ Each exhibition area is like a small exhibition, arranged in an orderly manner without losing warmth, it is a paradise for design lovers Take the MRT to Shengshui Station and exit 3. It is right there. We recommend going before noon on weekdays when there are fewer people. A half-day trip can be arranged together with the Seongsudong Cultural and Creative Cafe and nearby street pop-up shops. 📍EQL Shengshui Store 서울 성동구 성수동1가 685-700 Opening hours: 11:00–20:00 #Seongsudong #EQL #Korea selection store #Korea literary attractions #Korea free travel #Seongsudong Cafe #Korea check-in hotspot #Korea pop-up store #Korea fragrance recommendation #Korea shopping paradise #Seoul attractions recommendation #Lifestyle selection store #Korea lifestyle #MarchGoodPlaces2025