2024 Xinjiang Hot Snow Festival and Yili Zhaosu Tianma Ice and Snow Tourism Season

With the theme of "Tianshan Snow City, Ice and Snow Adventure," the 2024 Xinjiang Hot Snow Festival and Yili Zhaosu Tianma Ice and Snow Tourism Season opened grandly at the Zhaosu County Wetland Park Scenic Area. The "City of Rime, Pastoral Zhaosu" was unveiled on site. This is another ice and snow gold signboard won by Zhaosu County after the Xiata Ancient Road was rated as the "Most Popular Ancient Road" in China in 2024 and the rime ice flower (rime landscape) was rated as a "Weather and Climate Landscape Viewing Place." The wonderful programs not only showcase the beautiful ice and snow scenery, rich cultural landscapes, and colorful folk customs of Zhaosu, but also deeply explore and fully display the "Tianma" culture and ice and snow culture, allowing guests and tourists to feel the hospitality of the people of Zhaosu and enjoy the ice and snow adventure in the "Tianshan Snow City." At the opening ceremony, special guests Feng Shaofeng, Li Chen, Liu Jun, Zhou Yiran, Chen Heyi, Zhou Jieqiong, and world champions Zhang Xin, Kong Fanyu, Cheng Shuang, and Shi Jingnan, who yearn for the "Tianshan Snow City," transformed into ice and snow "promotion officers" to express their admiration for the ice and snow scenery of Zhaosu and extend an invitation to friends and snow enthusiasts from all over the country. National skiing champion Dinar Talidawubek also promoted ice and snow tourism in his hometown and invited tourists from all over the country to experience the unique charm of the "Tianshan Snow City."