See the Loro Piana Centenary Exhibition in Shanghai!

Big news in the fashion world! To celebrate its centenary, Loro Piana has brought its first major brand exhibition to the Shanghai Museum of Art (Pudong). I'm rushing to see this understated yet luxurious exhibition! ⏰ Duration: From now until May 5 📍 Location: 2nd floor, Shanghai Museum of Art (Pudong) 🎞️ "A Century of Touch: The Loro Piana Journey" reveals the brand's dedication to craftsmanship, from rare raw materials to high-end ready-to-wear. The story of six generations of heritage unfolds within this space. I was deeply impressed by the brand's profound legacy. It turns out they were the first to create waterproof wool – what incredible technical expertise! 💁‍♀️ The on-site staff were incredibly professional! They provided detailed explanations and engaged in interactive discussions, deepening my understanding of the brand, materials, and craftsmanship. I highly recommend asking questions during your visit for a fantastic experience! 🔹 The latter half of the exhibition features room backdrops crafted from various wool materials – truly stunning!